June 2011

We had such a great response to our webinar that we did on Tuesday, so we thought we’d release it for everyone to access at a super affordable price!

Here’s just some of what you’ll get for the $25.00 you’re handing over:

1. Specific, detailed description for how to get your website cleared and no longer considered spam (and, since release, we’ve cleared our client’s blog as a site that’s no longer spam!)

2. Real life examples to see just how changes can be made to YOUR page.

3. Tips on reaching out to your fans – including how to target specific locations!

4. A special discount for consulting after your purchase.

So, don’t wait!




Here’s what some attendees had to say:

Don’t miss out on making Facebook a quality tool for your brand/blog!

Happy Social Media Day!

June 30, 2011

Will you be participating?

I just can't get enough of this image. I go through phases

I’ve got three ideas that I’m focused on, and I’d love input on what is most engaging and interesting for you.

What are they?

– Brand and Blogger Relations
– Five Minute Media Kits (with Infographics!)
– Digital Theft: How to Protect Yourself from Being a Victim (or a Criminal)

Also, we had great feedback for our webinar last night – every participant said that they learned at least a little something, and that’s always a great thing to hear! For those of you who missed the opportunity to attend, we will be offering a copy of the audio/video for $25.00. If you would like the webinar for yourself, send us an email at [email protected].

Thank you for being a part of all of this. I’m still shocked and amazed every single day by the amazing people who surround us.


For those who signed up: Improve your standing with Facebook – as well as readers and clients! – by learning Facebook Best Practices from experienced an experienced Social Media Strategist with years of experience (and clients who, together, have over 2 million “Likes”). But instead of long and boring, this will be no more than 45 minutes – 30 mins of guidance and 15 of personalized assistance.

If you’re looking for specific answers, either leave a comment here with details or send us an email at [email protected] – question/answer sessions are first come, first served and will be featured on the webinar.

Also remember: we will be recording the session for those of you who either didn’t make it or want a copy. Anyone attending gets a free session recording!

We’ve seen what happens when you neglect Facebook’s guidelines: pages are deleted permanently, link redirections are blocked and for what? A lack of information. This brief Webinar will give you the power to take the first steps to improve your Facebook interactions and stay off the Spam List… for good!

Whether it’s mom, coupon, fashion, green or more, the new (well, not so new) big thing isn’t blogging – it’s genre-specific blogging. But how specific is too specific?

Listen, I’m someone who is EXTREMELY niche-oriented (I have a denim blog… oh yeah, jeans. Those.) and there’s nothing wrong with that. But when you identify with a label too much – if it defines who you are – then you’re getting dangerously close to handing over your personality.

We don’t want that. You don’t want that. So here are some reasons why you should never just be some [insert random genre here] blogger:

1. You are not one-dimensional. If all you are is a mom, or eco-friendly, or fashion-focused, then you’re discounting all of the other amazing things you do and love. There’s nothing wrong with showing who YOU are as an extension of your blog – after all, your readers do know that you have a life outside your blog. Which brings me to my next point…

2. You have a life outside your blog. Part of blogging is about sharing experiences, opportunities and exciting life moments. Sometimes it’s as eventful as a tropical vacation and other times, all you need is a nice dinner out of the house. But don’t let life pass you by just because you’re busy blogging. (A great example of that blog-life balance? Finding Balance as a WAHM from Savvy Blogging)

3. You need to diversify. Like any real business, if you force yourself too far into a corner, you’ll never be able to get out. Think about all of those book stores that pushed away from digital. Be open to opportunities, but know your worth – make sure the choices you make align with them both.

4. Know when to hold ’em, and… well, you know. Sometimes, we just feel so trapped in an area that we don’t know how to get out. Maybe the money is too good, or you’ve built a great fan base. But, here’s the thing: those people? They’re there – on your site, following you on Twitter, liking your Facebook page – for YOU. One of the bloggers who did this best, in my opinion, is Sheena from Sophistishe. When she came to the realization that she was  burned out and wearing herself down over her old site, Mommy Daddy Blog, she didn’t just resign to the fact that she hated her blog job – she did the scary thing and started something new. That’s a smart woman – not just a smart blogger.

What tips would you add – and do you think you’ve narrowed yourself too much?

Jaime Palmucci